Looking to switch up your everyday hair color? Our new Alchemic Creative Conditioners let you express your bolder side. They’re perfect for both naturally light blonde or bleached hair. The Alchemic Creative Conditionerswill not modify the natural colour of your hair, they’ll layer only on the outside of the hair stem and fade after several shampoos (from 3 to 10).The duration of the color therefore depends on some factors: Porosity and hair status – on natural and healthy hair, color can fade more quickly than on porous or bleached hair. The color you choose – the more intense it is, the longer it will last. For example, pastel colors like Rose, Coral and Lavender will fade faster than the more intense ones like Navy Blue and Teal Blue. AT HOME Maintenance Evenly apply the product to shampooed, damp or dry hair. Leave on for 5-8 minutes. Rinse thoroughly and style your hair as you wish!